74 tested templates and workflows for comms teams. Free to use. 74 templates, tested prompts and structured workflows, organised in five phases from planning through to lasting capability, for in-house comms teams, agencies and independent practitioners. Free to use.
Michael MacLennan, AI Communications Leader of the Year 2026 Twenty years in communications across the BBC, Brunswick, Red Bull and Barclaycard Ten pages to take to your board, your lawyers and your team:
Built to support your legal and compliance review.
AI Comms Awards 2026: Gold for Best Innovation in AI Tools for Communications; and winner of AI Communications Leader of the Year.
The judges called Comms With AI “simple, specific and scalable”.
Every template on Comms With AI is tested in practice, dated and unpaid-for.
Answer questions across six areas, from strategy to governance, in about five minutes. Your result appears on screen with three next moves from the library.
About 5 minutes · No signup to start
Get your scorecardThe four templates comms teams reach for first: a campaign brief, a key messages grid, an approval workflow mapper and a weekly monitoring brief. Each pairs an AI prompt with a worked example, so you can judge the output before you start.
18 to 28 minutes each · Free
Try the first fourTell it what you need to communicate. Get a brief, a route through the library and a prompt ready for any AI tool, in about two minutes. What you type is not stored.
About 2 minutes · Free to try
Build a planOne email a fortnight for people who work in communications: what changed in AI, what it means for your work, and one thing to try before the next issue. I edit and send every issue myself.
Your first email brings a one-page AI acceptable use note to adapt for your team and take to legal, compliance or your trustees. It names the red lines: personal data, confidential and donor information, and claims you cannot stand behind.
Latest issue, 9 October 2026
Next live session
New sessions are announced in the Briefing.
All live sessionsEvery template pairs an AI prompt with a worked example and a human review checklist, tested against real communications briefs by Michael MacLennan. The five phases take a team from planning through to lasting capability.
Research, audience analysis, stakeholder mapping, message architecture, campaign planning.
Browse templates 02Writing, content production, editorial planning, internal comms, community content.
Browse templates 03AI use policy, AI governance, approval workflows, claims substantiation, crisis preparation.
Browse templates 04Media monitoring, issue tracking, sentiment analysis, campaign measurement, competitive intelligence.
Browse templates 05AI readiness, workflow redesign, capability gap analysis, tool evaluation, team upskilling.
Browse templatesThe governance templates are free and ungated:
Leader is free. Every paid engagement is delivered directly by Michael MacLennan.
For senior comms leaders: governance, AI policy and board communications, in five modules.
Explore LeaderA 45-minute session with Michael and a written advisory note that turns the templates into a plan for your situation. Creditable against a Deploy package.
Book a Consult Training Comms with AIAI training for comms teams, in-house or agency, delivered with Big Fish Training.
See training optionsA governed AI set-up for your team: policy, governance routes, onboarding and instructions for ChatGPT, Claude, Copilot and Gemini. Bronze, Silver and Gold.
See the packages Applied / Comms with AIExperiments, interviews with comms leaders, and hands-on tool tests.
Read AppliedIf the question is bigger than the comms team (AI adoption, policy or governance across the whole organisation), that is Faur, the consultancy behind Comms With AI.
Contact Faur
